“I Think I Love You Now” is a chill track recently released on August 20, 2020 by Magic Bronson about day-to-day events causing a relatable push-and-pull attitude towards Los Angeles. The professionally polished indie pop production has many synth layers and sections ranging from surf rock music breaks to moments of crowd chanting. It is an extremely well-done song with a catchy hook and memorable riffs worthy of adding to playlists for driving, hanging with friends, lounging at home, or kicking back by the pool. Its cool demeanor feels like a California day skating in the boardwalk by the beach (sounds like Venice beach), with moments very real to the city - such as citing in slow traffic. Having been in Los Angeles for almost 7 years myself, I can definitely relate to the sentiment of appreciating all that L.A. has to offer with its endless opportunities while sometimes feeling “I think I’ve had enough” (only to then fall back in love with it all over again).
"'ITILYN' was inspired by our love/hate relationship with Los Angeles," the duo Magic Bronson say. "We were both born in LA and still live here so we definitely have a unique perspective. I think sometimes when you grow up in a city you can take it for granted a bit and not realize how much great stuff there is to do and see as opposed to someone who moves to LA and is really excited to go out and see the sights. We've both lived on the East and West side and they both have their own cool quirks and qualities which we wanted to touch on in the lyrics. I think a lot of people in LA get stuck in the traffic or bogged down by the high rent and have these fantasies of moving somewhere else that's cheaper or easier but then you get an LA sunset or a perfect day cruising the boardwalk and you realize ah man this city's actually pretty great. Just when you feel like you've had enough something happens to remind you why you actually do love living there and why you put up with all the hardships."
The duo Magic Johnson is comprised of Matt Lieberman (bass, synths and lyricist) and Michael Nicastro (vocals, synths, production and lyricist). They began when they met at a neighborhood bar in 2012. With their stage presence that makes it nearly impossible to look away, they have performed well-known L.A. venues such as The Echo, Troubadour, and Satellite and have accumulated some pretty die-hard fans. Having been in publications like Billboard, Earmilk, and KCRW, the duo is continuously gaining traction, and currently they are in the works of a new SWEAT album. This “ITILYN” will be a part of it, as well as some of their other popular singles, “Surfings,” and “Tell All Your Friends”. In my opinion this song and band is the in-thing to listen to, and while they can easily get people up and dancing, they also have contemplative and meaningful lyrics. After all, the world needs this type of enlightening and thought-provoking music during our times of uncertainty.